From now on Midwest Retail Services may need to add a sticker to all our retail store fixture boxes that reads “As Seen On TV”! It turns out that our Lozier gondola shelving and our Boni RX bays have real star quality and are now starring along side actors like America Ferrera, Ben Feldman, and Mark McKinney on a new NBC television series called Superstore.
Produced by Universal Television, Superstore stars America Ferrera (“Ugly Betty”) and Ben Feldman (“Mad Men,” “Drop Dead Diva”) in a workplace comedy from the producer of “The Office” about a unique family of employees at a supersized megastore. From the bright-eyed newbies and the seen-it-all veterans to the clueless summer hires and the in-it-for-life managers, together they tackle the day-to-day grind of rabid bargain hunters, riot-causing sales and nap-worthy training sessions. Midwest Retail Services received a quote request and then the final order for the pseudo-store shelves and phony-pharmacy bays via NBC/Universal Studios.
The show just premiered a few weeks ago, so only a couple episodes have aired. If you missed them, a quick search shows that it’s available for replay on Hulu. Early reviews of the show seem promising, but there’s no denying the realistic performances of the retail fixtures provided by Midwest Retail Services. These actors may not have many (any!) lines to recite, but the gritty realism of their performances go way beyond simple set dressing.
Also important to note is that now that we’re connected to the actors in the series, Midwest Retail Services is now only three degrees of separation from Kevin Bacon…
Yeah, we’re kind of a big deal.
Boni Bottle Bay Episode Update!
We learned the Boni Bottle Bays appeared in the “Shots & Salsa” episode of the show (Season 1, Episode 3) and that the series has been picked-up for a second season. Here at Midwest Retail Services, we think that in its sophomore season the fictional Cloud 9 Superstore needs to do some episodes within the Grocery department (and we know a company that would be happy to give them a super deal on some Gondola Shelves for Grocery stores!)
Congratulations to Superstore on their second season!