Why you should still be excited about email marketing

Another day, another marketing post, am I right? These days, it’s a challenge getting people excited about receiving yet another promotional email. How do we know this? We asked a Continue ReadingWhy you should still be excited about email marketing

The Dollar Shave Club Effect

I woke up this morning to the announcement that Dollar Shave Club, the monthly subscription service that sends razor blades costing as little as $1 per pack to your home, Continue ReadingThe Dollar Shave Club Effect

It’s time to can “Can I help you?”

Ever go into a store and have someone who worked there asked: “Can I help you?” Of course you have. And 9 times out of 10 you replied with a “No thanks, Continue ReadingIt’s time to can “Can I help you?”

How well do Customers know YOU?

Photo credit: arjunv via Foter.com / CC BY-NC-ND

Know your customer, know your customer, know your customer. Three very important rules of business. But let me ask you this: How well do your customers know YOU? Sam Walton, Continue ReadingHow well do Customers know YOU?

CardinalHealth: Wings

One of the reasons CardinalHealth is one of our favorite clients is the innovation demonstrated at all levels within their organization (including our partners within the CardinalHealth Retail Pharmacy Services division for whom we Continue ReadingCardinalHealth: Wings