Scoping Out Your Competition

Check out your competition. Too many business people neglect to do this. How in the world will you know where you stand in your market and your category if you Continue ReadingScoping Out Your Competition

It’s time to can “Can I help you?”

Ever go into a store and have someone who worked there asked: “Can I help you?” Of course you have. And 9 times out of 10 you replied with a “No thanks, Continue ReadingIt’s time to can “Can I help you?”

Your Business Bookshelf

A feature I’ve been wanting to start for a while here on the Midwest Retail Services blog is The Business Bookshelf — a collection of recommendations, reviews, collected wisdom, quotes, Continue ReadingYour Business Bookshelf

Beyond “Location, Location, Location”

So, you have a successful retail business and you want to grow, consequently, you are considering opening a new location. The old real estate adage “location, location, location” has merit, Continue ReadingBeyond “Location, Location, Location”

3 Ways Small Businesses Can Accelerate Their Exposure, Brand, and Sales with Video Marketing

In 2014 I retired from the glamorous lifestyle of photographing weddings. I say glamorous because people looking in on that world believe it to be. You’re running around in exciting Continue Reading3 Ways Small Businesses Can Accelerate Their Exposure, Brand, and Sales with Video Marketing